There are still new moves in knitted apparel exports
There are still new moves in knitted apparel exports
The data released by the General Administration of Customs show that in the first five months, my country’s cumulative exports of knitted apparel were US$96.16 billion, a decrease of 1.2%, which was less than the overall decline in national trade in goods. Among them, knitwear exports were US$57.95 billion, up 21.3%; apparel exports were US$38.21 billion, down 22.8%.
At the press conference of the 2020 Henan Clothing Brand Live Conference held recently, many industry insiders said that the epidemic has a greater impact on my country's foreign trade in knitted apparel. Whether it is yarn, fabrics, home textiles or clothing, the foreign trade export situation is more severe, but in the years of international competition, China's knitted apparel industry has fully demonstrated its strong and comprehensive international competitiveness. Looking for opportunities in the crisis will help the entire industry to focus on Brilliant.
"The clothing industry is one of the important traditional industries in Henan Province and one of the four major export products. The total import and export of clothing in 2019 reached 15.58 billion yuan, of which 13.35 billion yuan was exported and 2.23 billion yuan was imported." Henan Provincial Department of Commerce Gao Xiang, deputy director, said that during the epidemic, home isolation and social distance promoted the rapid development of live broadcast e-commerce. This conference is to use the live broadcast platform to create a situation of "hundreds of enterprises selling thousands of goods" to help Henan clothing expand its popularity and influence. force. The conference also held a "Clothing Industry Summit Forum", inviting economic experts, scholars, and business representatives to analyze the trend of China's Internet economy, take the pulse of Henan's economic development, share live broadcast new retail experience and models, and help Henan's clothing industry to "go overseas."
"The consumer habits of global consumers are undergoing profound changes, especially new formats such as online shopping have gradually become the development trend of the world, and the occurrence of the epidemic has accelerated this trend." Vice President of China Chamber of Commerce for Import and Export of Knitwear attending this event Chairman Zhang Xian told reporters that China's successful experience in live broadcast and delivery of goods can be carried forward in the field of cross-border e-commerce, and it is imperative to open up new foreign trade sales channels.
Zhang Xian also suggested that my country should continue to increase investment in smart manufacturing and product research and development to effectively respond to competition in low-cost countries. "At present, the production efficiency of Vietnam, Bangladesh, Myanmar and other countries is about 80%, 60% and 50% of China respectively. Due to the relatively low production efficiency of Southeast Asian countries, although their labor costs are low, the FOB price of the same product (FOB) The price is at the same level as China, and its advantage is only that it can enjoy preferential trade treatment for exports to related countries. We can solve the problem of excessive domestic costs to a certain extent through smart manufacturing and product development and rapid response capabilities. Maintaining the comprehensive competitive advantage of China's knitted apparel trade is also the biggest magic weapon for order growth."
At the same time, my country's knitted apparel export enterprises must actively explore a diversified market. In Zhang Xian's view, although traditional export markets such as Europe, America and Japan are still the main battlefield of China's foreign trade, whether in the short or medium and long term, the diversified market development strategy that China has been advocating in recent years has played a role in stabilizing China's foreign trade exports. Plays an important role. In the first quarter of this year, ASEAN has leapt into my country's largest export market for knitted apparel, with exports accounting for 21%, surpassing exports to the EU for the first time. Diversifying market risks and actively developing markets in developing countries along the “Belt and Road” are also important ways to increase export orders.
"With the international efforts to fight against epidemics and to resume production and production on the one hand, China's industrial chain, supply chain and international market will be re-connected more closely, and foreign trade imports and exports will further recover and increase." Zhang Xian said that it is being held online The Canton Fair is China's largest foreign trade platform, and we must make good use of it and tap more orders. In addition, the third China International Import Expo in the second half of this year, more than 4,000 export-oriented wholesale markets engaged in international procurement trade, and online trade in 105 cross-border e-commerce pilot cities are important platforms for promoting foreign trade growth. Not only that, the various policies for promoting foreign trade development issued by the state are also a strong backing for foreign trade companies to take more orders. Foreign trade companies must make full use of various support policies such as export credit guarantee policies and timely export tax rebate policies.